Total Value (Last 30 days)
$849.8K
Value Per 1K Fans
$2.30K
Performance (Last 30 days)
Followers
369.6K
Posts
27
Impressions
32.9M
Engagement
587.6K
Eng. Rate
1.79%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #410 | Drew Barrymore | $863.5K |
| #411 | Niko Omilana | $857.3K |
| #412 | Athletic Bilbao | $853.5K |
| #413 | World Archery Federation | $849.8K |
| #414 | Pittsburgh Penguins | $848.5K |
| #415 | AFTV | $837.4K |
| #416 | North Carolina Tar Heels Men's Basketball | $834.3K |
Per 1K Fans
| #216 | St John's Red Storm Men's Basketball | $2.31K |
| #217 | South Africa Cricket | $2.31K |
| #218 | Georgian National Handball Federation | $2.30K |
| #219 | World Archery Federation | $2.30K |
| #220 | Italiana Rugby | $2.28K |
| #221 | Fremantle Football Club | $2.27K |
| #222 | Amazon Prime Video UK | $2.26K |
🇬🇧 United Kingdom Rankings (743 accounts)
View Ranking →Overall
| #51 | United Rugby Championship | $928.6K |
| #52 | Celtic FC | $905.6K |
| #53 | Niko Omilana | $857.3K |
| #54 | World Archery Federation | $849.8K |
| #55 | Sky Sports F1 | $832.7K |
| #56 | Sidemen | $785.1K |
| #57 | Chelsea Women | $778.5K |
Per 1K Fans
| #41 | St Helens | $2.34K |
| #42 | Hull FC | $2.32K |
| #43 | Scottish Rugby | $2.31K |
| #44 | World Archery Federation | $2.30K |
| #45 | York City | $2.26K |
| #46 |  Kelso Racecourse | $2.19K |
| #47 | Motherwell | $2.18K |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #87 | World Table Tennis | $923.6K |
| #88 | Oktagon MMA | $891.7K |
| #89 | FIS Ski Jumping | $878.8K |
| #90 | World Archery Federation | $849.8K |
| #91 | Liga ACB | $824.0K |
| #92 | Nepal Cricket Team | $805.8K |
| #93 | Saudi Pro League | $802.7K |
Per 1K Fans
| #59 | United Rugby Championship | $2.45K |
| #60 | NBA Canada | $2.39K |
| #61 | Georgian National Handball Federation | $2.30K |
| #62 | World Archery Federation | $2.30K |
| #63 | DEKA Spain | $2.25K |
| #64 | FIBA Basketball World Cup | $2.25K |
| #65 | World Snooker Tour | $2.24K |
🇬🇧 Sports Organizations in United Kingdom (61 accounts)
View Ranking →Overall
| #5 | Carabao Cup | $1.4M |
| #6 | FA Cup | $1.2M |
| #7 | United Rugby Championship | $928.6K |
| #8 | World Archery Federation | $849.8K |
| #9 | Scottish Professional Football League | $651.5K |
| #10 | Women's Super League | $480.6K |
| #11 | Premiership Women's Rugby | $254.4K |
Per 1K Fans
| #8 | Warwick Racecourse | $3.63K |
| #9 | Scottish Professional Football League | $3.43K |
| #10 | United Rugby Championship | $2.45K |
| #11 | World Archery Federation | $2.30K |
| #12 | Kelso Racecourse | $2.19K |
| #13 | Carabao Cup | $1.91K |
| #14 | Thirsk Racecourse | $1.37K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.