Total Value (Last 30 days)
$1.2M
Value Per 1K Fans
$1.25K
Performance (Last 30 days)
Followers
996.5K
Posts
135
Impressions
34.2M
Engagement
1.1M
Eng. Rate
3.13%
Media & Creators Benchmark on Instagram
4.61%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #304 | Bleacher Report Walkoff (BR Walkoff on social) | $1.3M |
| #305 | Sri Lanka Cricket | $1.3M |
| #306 | Rahul Chahar | $1.3M |
| #307 | The Overlap | $1.2M |
| #308 | FIS Snowboarding | $1.2M |
| #309 | West Indies Cricket | $1.2M |
| #310 | NBA Canada | $1.2M |
Per 1K Fans
| #552 | Torquay United | $1.26K |
| #553 | Texas Longhorns Men's Basketball | $1.26K |
| #554 | Larissa Luz | $1.26K |
| #555 | The Overlap | $1.25K |
| #556 | Werder Bremen | $1.25K |
| #557 | Longwood Lancers Men's Basketball | $1.24K |
| #558 | Tampa Bay Lightning | $1.24K |
🇬🇧 United Kingdom Rankings (743 accounts)
View Ranking →Overall
| #33 | Newcastle United Football Club | $1.3M |
| #34 | Wrexham AFC | $1.3M |
| #35 | Lauran Bell | $1.3M |
| #36 | The Overlap | $1.2M |
| #37 | FA Cup | $1.2M |
| #38 | West Ham United Football Club | $1.2M |
| #39 | Scottish Rugby | $1.2M |
Per 1K Fans
| #88 | Sunderland A.F.C Ladies | $1.28K |
| #89 | Loughborough Lightning | $1.28K |
| #90 | Torquay United | $1.26K |
| #91 | The Overlap | $1.25K |
| #92 | Bolton Wanderers | $1.22K |
| #93 | Blackburn Rovers FC | $1.22K |
| #94 | Brentford FC | $1.21K |
Media & Creators Rankings (414 accounts)
View Ranking →Overall
| #93 | TNT Sports Argentina | $1.3M |
| #94 | The Athletic | $1.3M |
| #95 | Bleacher Report Walkoff (BR Walkoff on social) | $1.3M |
| #96 | The Overlap | $1.2M |
| #97 | Tennis Channel | $1.2M |
| #98 | Sports Yaari | $1.2M |
| #99 | Star Sports Telegu | $1.2M |
Per 1K Fans
| #80 | Sport360 Cricket | $1.31K |
| #81 | Raleigh News & Observer | $1.29K |
| #82 | Billboard | $1.29K |
| #83 | The Overlap | $1.25K |
| #84 | Sky Sports Italy | $1.20K |
| #85 | Knights Army | $1.17K |
| #86 | Zerozero | $1.16K |
🇬🇧 Media & Creators in United Kingdom (74 accounts)
View Ranking →Overall
| #9 | talkSPORT | $1.9M |
| #10 | Sky Sports Football | $1.8M |
| #11 | ESPN UK | $1.7M |
| #12 | The Overlap | $1.2M |
| #13 | Sky Sports Cricket | $1.1M |
| #14 | footballjoe | $1.1M |
| #15 | SPORF | $1.0M |
Per 1K Fans
| #6 | talkSPORT | $1.80K |
| #7 | Tennis TV | $1.51K |
| #8 | At The Races | $1.38K |
| #9 | The Overlap | $1.25K |
| #10 | Netflix UK & Ireland | $1.12K |
| #11 | DR Sports | $1.05K |
| #12 | BBC Sport | $925.64 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.