Total Value (Last 30 days)
$5.0M
Value Per 1K Fans
$695.68
Performance (Last 30 days)
Followers
7.1M
Posts
1,181
Impressions
532.8M
Engagement
21.0M
Eng. Rate
3.95%
Media & Creators Benchmark on Instagram
4.61%
Global Rankings (6,085 accounts)
View Ranking βOverall
| #83 | UFC | $5.1M |
| #84 | CBS Sports | $5.0M |
| #85 | Los Angeles Lakers | $5.0M |
| #86 | SportsCenter Brasil | $5.0M |
| #87 | Inter Miami CF | $4.9M |
| #88 | Chennai Super Kings | $4.9M |
| #89 | Lady Gaga | $4.9M |
Per 1K Fans
| #1080 | Cruz Azul | $697.49 |
| #1081 | NDTV Sports | $696.84 |
| #1082 | Florida State Seminoles Women's Basketball | $696.17 |
| #1083 | SportsCenter Brasil | $695.68 |
| #1084 | Fortuna Sittard | $695.58 |
| #1085 | Eastleigh | $694.63 |
| #1086 |  Saudi Pro League Brasil | $694.62 |
π§π· Brazil Rankings (407 accounts)
View Ranking βOverall
| #2 | TNT Sports Brasil | $46.6M |
| #3 | Sport Club Corinthians Paulista | $11.5M |
| #4 | Flamengo | $6.9M |
| #5 | SportsCenter Brasil | $5.0M |
| #6 | NBA Europe | $3.8M |
| #7 | Palmeiras | $3.8M |
| #8 | Neymar | $3.7M |
Per 1K Fans
| #10 | Mubadala Brazil SailGP | $1.01K |
| #11 | Premier Padel | $851.36 |
| #12 | Sport Club Corinthians Paulista | $732.36 |
| #13 | SportsCenter Brasil | $695.68 |
| #14 | Saudi Pro League Brasil | $694.62 |
| #15 | Luis Henrique Blanco (Lucaneta) | $692.74 |
| #16 | CANAL+ Sport | $574.22 |
Media & Creators Rankings (414 accounts)
View Ranking βOverall
| #36 | Netflix UK & Ireland | $5.3M |
| #37 | Pubity | $5.3M |
| #38 | CBS Sports | $5.0M |
| #39 | SportsCenter Brasil | $5.0M |
| #40 | Sky Sports Italy | $4.8M |
| #41 | LADBible | $4.7M |
| #42 | CeΜline Dept | $4.6M |
Per 1K Fans
| #124 | NBA History | $717.59 |
| #125 | The United Stand | $712.33 |
| #126 | NDTV Sports | $696.84 |
| #127 | SportsCenter Brasil | $695.68 |
| #128 | Sportskeeda Cricket | $686.42 |
| #129 | BBC | $663.99 |
| #130 | joe.co.uk | $654.95 |
π§π· Media & Creators in Brazil (39 accounts)
View Ranking βOverall
| #1 | Big Brother Brasil | $81.0M |
| #2 | TNT Sports Brasil | $46.6M |
| #3 | SportsCenter Brasil | $5.0M |
| #4 | SporTV | $2.4M |
| #5 | Globoesporte.com | $2.4M |
| #6 | ESPN Brasil | $1.9M |
| #7 | Podpah | $1.4M |
Per 1K Fans
| #1 | Podcast Ataque Defesa | $9.37K |
| #2 | Big Brother Brasil | $3.68K |
| #3 | TNT Sports Brasil | $2.13K |
| #4 | SportsCenter Brasil | $695.68 |
| #5 | CANAL+ Sport | $574.22 |
| #6 | UOL Esporte | $429.91 |
| #7 | ESPN Brasil | $429.74 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.