Total Value (Last 30 days)
$11.3M
Value Per 1K Fans
$702.19
Performance (Last 30 days)
Followers
16.1M
Posts
827
Impressions
433.4M
Engagement
35.6M
Eng. Rate
8.23%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #33 | ISU Figure Skating | $12.1M |
| #34 | Kim Kardashian | $12.0M |
| #35 | Sport Club Corinthians Paulista | $11.5M |
| #36 | International Olympic Committee (IOC) | $11.3M |
| #37 | Galatasaray | $11.0M |
| #38 | La Liga | $11.0M |
| #39 | Manchester City Football Club | $10.7M |
Per 1K Fans
| #1068 | Rk Celje Pivovarna Lasko | $705.43 |
| #1069 | J League | $704.41 |
| #1070 | Spartan Race Netherlands | $703.84 |
| #1071 | International Olympic Committee (IOC) | $702.19 |
| #1072 | SLUC Nancy Basket | $701.82 |
| #1073 | Notre Dame Fighting Irish Women's Basketball | $701.47 |
| #1074 | O'Higgins FC | $701.33 |
🌍 Global Rankings (435 accounts)
View Ranking →Overall
| #3 | UEFA Champions League | $17.5M |
| #4 | ICC T20 World Cup | $16.4M |
| #5 | ISU Figure Skating | $12.1M |
| #6 | International Olympic Committee (IOC) | $11.3M |
| #7 | SportsCenter ESPN | $10.1M |
| #8 | Fox Sports | $8.8M |
| #9 | PGA Tour | $8.1M |
Per 1K Fans
| #111 | Lawn Tennis Association | $710.01 |
| #112 |  Al-Dhafra FC | $708.32 |
| #113 | Premier League USA | $707.23 |
| #114 | International Olympic Committee (IOC) | $702.19 |
| #115 | HotelPlanner Tour | $699.50 |
| #116 | 4 Aces GC | $682.70 |
| #117 | Virtus Entella | $657.37 |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #8 | ICC T20 World Cup | $16.4M |
| #9 | NHL | $12.7M |
| #10 | ISU Figure Skating | $12.1M |
| #11 | International Olympic Committee (IOC) | $11.3M |
| #12 | La Liga | $11.0M |
| #13 | MLB | $10.4M |
| #14 | Bundesliga | $9.6M |
Per 1K Fans
| #164 | Premier League USA | $707.23 |
| #165 | J League | $704.41 |
| #166 | Spartan Race Netherlands | $703.84 |
| #167 | International Olympic Committee (IOC) | $702.19 |
| #168 | HotelPlanner Tour | $699.50 |
| #169 |  Saudi Pro League Brasil | $694.62 |
| #170 | Ligue 1 | $689.17 |
🌍 Sports Organizations in Global (187 accounts)
View Ranking →Overall
| #2 | UEFA Champions League | $17.5M |
| #3 | ICC T20 World Cup | $16.4M |
| #4 | ISU Figure Skating | $12.1M |
| #5 | International Olympic Committee (IOC) | $11.3M |
| #6 | PGA Tour | $8.1M |
| #7 | Moto GP | $6.6M |
| #8 | Six Nations Rugby | $6.5M |
Per 1K Fans
| #54 | World Baseball Classic | $722.00 |
| #55 | Lawn Tennis Association | $710.01 |
| #56 | Premier League USA | $707.23 |
| #57 | International Olympic Committee (IOC) | $702.19 |
| #58 | HotelPlanner Tour | $699.50 |
| #59 |  FIBA 3x3 | $655.65 |
| #60 | International Sambo Federation | $654.77 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.