Total Value (Last 30 days)
$613.8K
Value Per 1K Fans
$754.01
Performance (Last 30 days)
Followers
814.1K
Posts
108
Impressions
18.0M
Engagement
520.3K
Eng. Rate
2.89%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #523 | Tilak Varma | $618.3K |
| #524 | Liverpool FC Women | $616.5K |
| #525 | Sport Club Internacional | $614.7K |
| #526 | NWSL | $613.8K |
| #527 | Bob Does Sports | $613.4K |
| #528 | Coventry City FC | $612.9K |
| #529 | Hawthorn Football Club | $606.4K |
Per 1K Fans
| #992 | Trackhouse Racing | $758.85 |
| #993 |  Detroit Lions | $756.71 |
| #994 | Toronto Argonauts | $755.18 |
| #995 | NWSL | $754.01 |
| #996 | Sunderland | $750.54 |
| #997 | Nashville Predators | $750.24 |
| #998 | HBC Nantes | $749.73 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #161 | Kourtney Kardashian | $636.8K |
| #162 |  Hailey Bieber | $632.5K |
| #163 | Toronto Blue Jays | $623.3K |
| #164 | NWSL | $613.8K |
| #165 | Bob Does Sports | $613.4K |
| #166 | Columbus Blue Jackets | $584.2K |
| #167 | Orlando Magic | $574.6K |
Per 1K Fans
| #228 | EHF Champions League | $764.57 |
| #229 | MLB Network | $759.01 |
| #230 | Detroit Lions | $756.71 |
| #231 | NWSL | $754.01 |
| #232 | Nashville Predators | $750.24 |
| #233 | Nashville SC | $746.39 |
| #234 | Duke Blue Devils Women's Basketball | $744.31 |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #104 | Scottish Professional Football League | $651.5K |
| #105 | Australian Grand Prix | $640.1K |
| #106 | FIVB | $636.5K |
| #107 | NWSL | $613.8K |
| #108 | Asian Football Confederation (AFC) | $596.6K |
| #109 | World Baseball Classic | $595.2K |
| #110 | Super Rugby Pacific | $578.9K |
Per 1K Fans
| #153 | Cheltenham Racecourse | $770.36 |
| #154 | EHF Champions League | $764.57 |
| #155 | Super Rugby Pacific | $764.18 |
| #156 | NWSL | $754.01 |
| #157 | French Handball Federation | $743.32 |
| #158 | Spanish Handball Federation | $740.73 |
| #159 | UEFA Women's Champions League | $722.84 |
🇺🇸 Sports Organizations in United States (39 accounts)
View Ranking →Overall
| #17 | European Handball Federation | $1.2M |
| #18 | USA Cricket Team | $1.1M |
| #19 | WNBA | $652.0K |
| #20 | NWSL | $613.8K |
| #21 | EHF Champions League | $426.2K |
| #22 | USA Men's Volleyball Team | $232.8K |
| #23 | US Open | $226.7K |
Per 1K Fans
| #9 | All Elite Wrestling (AEW) | $1.14K |
| #10 | MLB | $792.35 |
| #11 | EHF Champions League | $764.57 |
| #12 | NWSL | $754.01 |
| #13 | F1 | $686.55 |
| #14 | NASCAR | $664.36 |
| #15 | NBA | $637.57 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.