Total Value (Last 30 days)
$2.2M
Value Per 1K Fans
$119.23
Performance (Last 30 days)
Followers
18.7M
Posts
475
Impressions
505.1M
Engagement
36.0M
Eng. Rate
7.14%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #175 | Santos | $2.3M |
| #176 | Los Angeles Dodgers | $2.2M |
| #177 | International Biathlon Union (IBU) | $2.2M |
| #178 | Mumbai Indians | $2.2M |
| #179 | Washington Post | $2.2M |
| #180 | Phoenix Suns | $2.2M |
| #181 | Toronto Raptors | $2.2M |
Per 1K Fans
| #3013 | Qingdao West Coast | $119.25 |
| #3014 | Al-Kholood | $119.24 |
| #3015 | Oh my Goal | $119.24 |
| #3016 | Mumbai Indians | $119.23 |
| #3017 | Wood Brothers Racing | $119.05 |
| #3018 | Leixões S.C. | $118.90 |
| #3019 | Stade Malherbe Caen | $118.81 |
🇮🇳 India Rankings (269 accounts)
View Ranking →Overall
| #8 | Navjot Singh Sidhu | $3.0M |
| #9 | Netflix India | $2.9M |
| #10 | Vaibhav Suryavanshi | $2.3M |
| #11 | Mumbai Indians | $2.2M |
| #12 | Aakash Chopra | $2.0M |
| #13 | Karan Sonawane | $1.8M |
| #14 | Star Sports Tamil | $1.8M |
Per 1K Fans
| #74 | Sarfaraz Khan | $127.16 |
| #75 | Mumbai City FC | $125.00 |
| #76 | SunRisers Hyderabad’s Orange Army Official | $120.43 |
| #77 | Mumbai Indians | $119.23 |
| #78 | Tilak Varma | $118.67 |
| #79 | Cricbuzz | $118.03 |
| #80 | India Men's Hockey Team | $117.82 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #53 | Club América | $2.3M |
| #54 | Santos | $2.3M |
| #55 | Los Angeles Dodgers | $2.2M |
| #56 | Mumbai Indians | $2.2M |
| #57 | Phoenix Suns | $2.2M |
| #58 | Toronto Raptors | $2.2M |
| #59 | Cleveland Browns | $2.1M |
Per 1K Fans
| #2109 | Washington Nationals | $119.69 |
| #2110 | Qingdao West Coast | $119.25 |
| #2111 | Al-Kholood | $119.24 |
| #2112 | Mumbai Indians | $119.23 |
| #2113 | Wood Brothers Racing | $119.05 |
| #2114 | Leixões S.C. | $118.90 |
| #2115 | Stade Malherbe Caen | $118.81 |
🇮🇳 Sports Teams in India (40 accounts)
View Ranking →Overall
| #1 | India Cricket | $7.8M |
| #2 | Royal Challengers Bengaluru | $6.4M |
| #3 | Chennai Super Kings | $4.9M |
| #4 | Mumbai Indians | $2.2M |
| #5 | Punjab Kings | $1.8M |
| #6 | Rajasthan Royals | $1.7M |
| #7 | Women's Premier League | $1.4M |
Per 1K Fans
| #19 | Kerala Blasters | $147.69 |
| #20 | Mohun Bagan Super Giant | $147.47 |
| #21 | Mumbai City FC | $125.00 |
| #22 | Mumbai Indians | $119.23 |
| #23 | Kolkata Knight Riders | $110.51 |
| #24 | Dabang Delhi K.C. | $81.34 |
| #25 | FC Goa | $76.34 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.