Total Value (Last 30 days)
$10.7M
Value Per 1K Fans
$189.86
Performance (Last 30 days)
Followers
56.5M
Posts
508
Impressions
863.5M
Engagement
40.2M
Eng. Rate
4.65%
Sports Teams Benchmark on Instagram
4.83%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #36 | International Olympic Committee (IOC) | $11.3M |
| #37 | Galatasaray | $11.0M |
| #38 | La Liga | $11.0M |
| #39 | Manchester City Football Club | $10.7M |
| #40 | MLB | $10.4M |
| #41 | SportsCenter ESPN | $10.1M |
| #42 | CNN | $9.9M |
Per 1K Fans
| #2531 | Deportivo Cali | $190.70 |
| #2532 | Squawka Football | $190.36 |
| #2533 | Cruz Beckham | $190.11 |
| #2534 | Manchester City Football Club | $189.86 |
| #2535 | FC Lahti | $189.77 |
| #2536 | Gujarat Titans | $189.74 |
| #2537 | Chelsea Women | $189.32 |
🇬🇧 United Kingdom Rankings (743 accounts)
View Ranking →Overall
| #1 | Premier League | $25.4M |
| #2 | Manchester United Football Club | $12.2M |
| #3 | Manchester City Football Club | $10.7M |
| #4 | BBC News | $8.3M |
| #5 | Liverpool Football Club | $8.0M |
| #6 | SPORTbible | $7.0M |
| #7 | Arsenal Football Club | $6.3M |
Per 1K Fans
| #363 | Huddersfield Town AFC | $193.89 |
| #364 | Sheffield United Football Club | $192.00 |
| #365 | Cruz Beckham | $190.11 |
| #366 | Manchester City Football Club | $189.86 |
| #367 | Chelsea Women | $189.32 |
| #368 | Aston Martin | $184.10 |
| #369 | Manchester United Football Club | $183.68 |
Sports Teams Rankings (2,642 accounts)
View Ranking →Overall
| #4 | Manchester United Football Club | $12.2M |
| #5 | Sport Club Corinthians Paulista | $11.5M |
| #6 | Galatasaray | $11.0M |
| #7 | Manchester City Football Club | $10.7M |
| #8 |  Seattle Seahawks | $9.4M |
| #9 | Paris Saint-Germain | $8.0M |
| #10 | Liverpool Football Club | $8.0M |
Per 1K Fans
| #1816 | Team Bahrain Victorious | $191.02 |
| #1817 | New Orleans Pelicans | $190.93 |
| #1818 | Deportivo Cali | $190.70 |
| #1819 | Manchester City Football Club | $189.86 |
| #1820 | FC Lahti | $189.77 |
| #1821 | Gujarat Titans | $189.74 |
| #1822 | Chelsea Women | $189.32 |
🇬🇧 Sports Teams in United Kingdom (317 accounts)
View Ranking →Overall
| #1 | Manchester United Football Club | $12.2M |
| #2 | Manchester City Football Club | $10.7M |
| #3 | Liverpool Football Club | $8.0M |
| #4 | Arsenal Football Club | $6.3M |
| #5 | Chelsea Football Club | $6.2M |
| #6 | England Cricket | $3.7M |
| #7 | Team GB | $3.0M |
Per 1K Fans
| #269 | Watford F.C Women | $195.49 |
| #270 | Huddersfield Town AFC | $193.89 |
| #271 | Sheffield United Football Club | $192.00 |
| #272 | Manchester City Football Club | $189.86 |
| #273 | Chelsea Women | $189.32 |
| #274 | Aston Martin | $184.10 |
| #275 | Manchester United Football Club | $183.68 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.