Total Value (Last 30 days)
$5.5M
Value Per 1K Fans
$2.09K
Performance (Last 30 days)
Followers
2.6M
Posts
1,338
Impressions
787.1M
Engagement
43.4M
Eng. Rate
5.51%
Media & Creators Benchmark on Instagram
4.61%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #75 | San Antonio Spurs | $5.6M |
| #76 | Top 14 French Rugby | $5.6M |
| #77 | Mercedes | $5.6M |
| #78 | ESPNcricinfo | $5.5M |
| #79 | NFL on CBS | $5.4M |
| #80 | Netflix UK & Ireland | $5.3M |
| #81 | Pubity | $5.3M |
Per 1K Fans
| #259 | TCU Horned Frogs Men's Basketball | $2.10K |
| #260 |  Genero Adran Leagues | $2.10K |
| #261 | Team Italy | $2.09K |
| #262 | ESPNcricinfo | $2.09K |
| #263 | Rijnmound | $2.08K |
| #264 | Dorking Wanderers | $2.06K |
| #265 | Hofstra Pride Men's Basketball | $2.06K |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #30 | Mr Beast | $6.3M |
| #31 | 50 Cent | $6.1M |
| #32 | San Antonio Spurs | $5.6M |
| #33 | ESPNcricinfo | $5.5M |
| #34 | NFL on CBS | $5.4M |
| #35 | CBS Sports | $5.0M |
| #36 | Los Angeles Lakers | $5.0M |
Per 1K Fans
| #55 | College of Charleston Cougars Men's Basketball | $2.12K |
| #56 | George Mason Patriots Women's Basketball | $2.10K |
| #57 | TCU Horned Frogs Men's Basketball | $2.10K |
| #58 | ESPNcricinfo | $2.09K |
| #59 | Hofstra Pride Men's Basketball | $2.06K |
| #60 | Bleacher Report | $2.05K |
| #61 | MBM Motorsports | $2.05K |
Media & Creators Rankings (414 accounts)
View Ranking →Overall
| #31 | Tennis TV | $6.2M |
| #32 | Onefootball | $5.9M |
| #33 | espnW | $5.7M |
| #34 | ESPNcricinfo | $5.5M |
| #35 | NFL on CBS | $5.4M |
| #36 | Netflix UK & Ireland | $5.3M |
| #37 | Pubity | $5.3M |
Per 1K Fans
| #50 | Livesport.cz | $2.25K |
| #51 | Jomboy | $2.24K |
| #52 | TNT Sports Brasil | $2.13K |
| #53 | ESPNcricinfo | $2.09K |
| #54 | Rijnmound | $2.08K |
| #55 |  ESPN NL | $2.05K |
| #56 | Bleacher Report | $2.05K |
🇺🇸 Media & Creators in United States (114 accounts)
View Ranking →Overall
| #17 | Yahoo Sports | $7.8M |
| #18 | Jake Paul | $7.8M |
| #19 | Mr Beast | $6.3M |
| #20 | ESPNcricinfo | $5.5M |
| #21 | NFL on CBS | $5.4M |
| #22 | CBS Sports | $5.0M |
| #23 | Rolling Stone | $4.4M |
Per 1K Fans
| #14 | Complex | $2.49K |
| #15 | CBS Sports | $2.35K |
| #16 | Jomboy | $2.24K |
| #17 | ESPNcricinfo | $2.09K |
| #18 | Bleacher Report | $2.05K |
| #19 | Foul Territory | $1.65K |
| #20 | Raceday TV | $1.60K |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.