Total Value (Last 30 days)
$426.2K
Value Per 1K Fans
$764.57
Performance (Last 30 days)
Followers
557.5K
Posts
103
Impressions
23.5M
Engagement
819.4K
Eng. Rate
3.49%
Sports Organizations Benchmark on Instagram
4.17%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #679 | Fred Caldeira | $427.7K |
| #680 | Boston Red Sox | $427.6K |
| #681 | Legacy Motor Club | $427.0K |
| #682 | EHF Champions League | $426.2K |
| #683 | DR Sports | $425.6K |
| #684 |  Essendon Football Club | $424.7K |
| #685 | Duke Blue Devils Men's Basketball | $424.1K |
Per 1K Fans
| #978 | Gateshead | $767.61 |
| #979 | James Trafford | $767.38 |
| #980 | Fulham FC | $765.98 |
| #981 | EHF Champions League | $764.57 |
| #982 | Edinburgh Rugby | $764.48 |
| #983 | Super Rugby Pacific | $764.18 |
| #984 | FC Köln Frauen | $763.87 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #210 |  Green Bay Packers | $432.9K |
| #211 | Boston Red Sox | $427.6K |
| #212 | Legacy Motor Club | $427.0K |
| #213 | EHF Champions League | $426.2K |
| #214 | Duke Blue Devils Men's Basketball | $424.1K |
| #215 | Anthony Edwards | $424.0K |
| #216 |  Atlanta Falcons | $421.8K |
Per 1K Fans
| #225 | Los Angeles FC | $779.75 |
| #226 | Kansas State Wildcats Women's Basketball | $776.81 |
| #227 | Birmingham Squadron | $771.74 |
| #228 | EHF Champions League | $764.57 |
| #229 | MLB Network | $759.01 |
| #230 |  Detroit Lions | $756.71 |
| #231 | NWSL | $754.01 |
Sports Organizations Rankings (608 accounts)
View Ranking →Overall
| #126 | Davis Cup | $452.2K |
| #127 | Brasileirão | $442.5K |
| #128 | International Bobsleigh and Skeleton Federation | $437.6K |
| #129 | EHF Champions League | $426.2K |
| #130 | Scotland Cricket | $406.0K |
| #131 | Premier League India | $400.2K |
| #132 | Canada Cricket | $394.1K |
Per 1K Fans
| #151 | Czech Handball Association | $784.17 |
| #152 | Liverpool FC Foundation | $775.86 |
| #153 | Cheltenham Racecourse | $770.36 |
| #154 | EHF Champions League | $764.57 |
| #155 | Super Rugby Pacific | $764.18 |
| #156 | NWSL | $754.01 |
| #157 | French Handball Federation | $743.32 |
🇺🇸 Sports Organizations in United States (39 accounts)
View Ranking →Overall
| #18 | USA Cricket Team | $1.1M |
| #19 | WNBA | $652.0K |
| #20 | NWSL | $613.8K |
| #21 | EHF Champions League | $426.2K |
| #22 | USA Men's Volleyball Team | $232.8K |
| #23 | US Open | $226.7K |
| #24 | EHF European League | $193.1K |
Per 1K Fans
| #8 | NBA G League | $1.37K |
| #9 | All Elite Wrestling (AEW) | $1.14K |
| #10 | MLB | $792.35 |
| #11 | EHF Champions League | $764.57 |
| #12 | NWSL | $754.01 |
| #13 | F1 | $686.55 |
| #14 | NASCAR | $664.36 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.