Total Value (Last 30 days)
$929.0K
Value Per 1K Fans
$3.02
Performance (Last 30 days)
Followers
308.0M
Posts
2
Impressions
29.2M
Engagement
3.5M
Eng. Rate
12.05%
Entertainment Benchmark on Instagram
5.30%
Global Rankings (6,085 accounts)
View Ranking →Overall
| #383 |  New York Giants | $941.1K |
| #384 | Zendaya | $936.1K |
| #385 | Grêmio | $930.5K |
| #386 | Beyoncé | $929.0K |
| #387 | United Rugby Championship | $928.6K |
| #388 | Český biatlon | $925.4K |
| #389 |  Ariana Grande | $925.2K |
Per 1K Fans
| #5624 | Alexis MaCallister | $3.04 |
| #5625 | Rishabh Pant | $3.03 |
| #5626 | Renan Lodi | $3.03 |
| #5627 | Beyoncé | $3.02 |
| #5628 | Bella Thorne | $3.00 |
| #5629 | Dua Lipa | $3.00 |
| #5630 | El Misionero | $3.00 |
🇺🇸 United States Rankings (1,069 accounts)
View Ranking →Overall
| #127 | Atlanta Hawks | $944.9K |
| #128 | New York Giants | $941.1K |
| #129 | Zendaya | $936.1K |
| #130 | Beyoncé | $929.0K |
| #131 | Ariana Grande | $925.2K |
| #132 | J. Cole | $902.5K |
| #133 | Minnesota Wild | $873.9K |
Per 1K Fans
| #987 | Jerome Baker | $3.14 |
| #988 | Anthony Rizzo | $3.12 |
| #989 | Davon Godchaux | $3.07 |
| #990 | Beyoncé | $3.02 |
| #991 | Bella Thorne | $3.00 |
| #992 | Zach LaVine | $2.99 |
| #993 | Kourtney Kardashian | $2.95 |
Entertainment Rankings (461 accounts)
View Ranking →Overall
| #26 | Ellen DeGeneres | $969.4K |
| #27 | Léo Santana | $962.0K |
| #28 | Zendaya | $936.1K |
| #29 | Beyoncé | $929.0K |
| #30 | Ariana Grande | $925.2K |
| #31 | Lalisa Manobal | $924.1K |
| #32 | J. Cole | $902.5K |
Per 1K Fans
| #359 | Fatima Bernardes | $3.23 |
| #360 | Ana Clara | $3.07 |
| #361 | Gal Gadot | $3.06 |
| #362 | Beyoncé | $3.02 |
| #363 | Bella Thorne | $3.00 |
| #364 | Dua Lipa | $3.00 |
| #365 | El Misionero | $3.00 |
🇺🇸 Entertainment in United States (99 accounts)
View Ranking →Overall
| #17 | Billie Eilish | $1.0M |
| #18 | Ellen DeGeneres | $969.4K |
| #19 | Zendaya | $936.1K |
| #20 | Beyoncé | $929.0K |
| #21 | Ariana Grande | $925.2K |
| #22 | J. Cole | $902.5K |
| #23 | Drew Barrymore | $863.5K |
Per 1K Fans
| #74 | Rae Sremmurd | $3.49 |
| #75 | Rickey Thompson | $3.38 |
| #76 | Khalid | $3.37 |
| #77 | Beyoncé | $3.02 |
| #78 | Bella Thorne | $3.00 |
| #79 | Kourtney Kardashian | $2.95 |
| #80 | Miley Cyrus | $2.64 |
This valuation represents what brands would pay in paid media to match the results this content delivers organically.
Calculated using Paid Media Equivalence (PME), the standard used across professional sports and entertainment.
Instagram Stories are not included due to their ephemeral nature.